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MKT 3013. Principles of Marketing. (3-0) 3 Credit Hours.

Introduction to basic principles of marketing. An examination of market analysis methods and their use to develop the organization’s product mix and the integration of the communication, distribution, and pricing strategies to achieve goals. Generally offered: Fall, Spring, Summer. Course Fees: BISP $20; BTSI $15; LRB1 $21.

4. College of Business

http://catalog.utsa.edu/undergraduate/business/

...ECO 2023 , FIN 3013 , GBA 2013 , IS 3003 , MGT 3013 , MKT 3013 , MS 1023 , or...

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12. Honors College

http://catalog.utsa.edu/undergraduate/honorscollege/

...ECO 2023 , FIN 3013 , GBA 2013 , IS 3003 , MGT 3013 , MKT 3013 , MS 1023 , or...